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  • Aprimo Among Vendors Included in Marketing Resource Management (MRM) Landscape by Independent Research Firm

    Aprimo Among Vendors Included in Marketing Resource Management (MRM) Landscape by Independent Research Firm

    Strong capabilities across all 8 categories and noted for “enterprise breadth and depth of its scalable and modular MRM offering"

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  • Which-50 Interview: Avoiding the 'Customer Experience Gap' with Tarun Chawla3:55

    Which-50 Interview: Avoiding the 'Customer Experience Gap' with Tarun Chawla

    Aprimo director of product strategy, integrations & BI, Tarun Chawla, discusses how digital asset management helps brands avoid the 'Customer Experience Gap'.

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  • Aprimo Unveils New Capabilities Within Its Digital Asset Management Platform [Demand Gen Report]

    Aprimo Unveils New Capabilities Within Its Digital Asset Management Platform [Demand Gen Report]

    In addition to AI-powered auto-tagging, Aprimo enhanced its content hub to help customers deliver content via digital channels and strengthen cross-functional working scenarios.

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  • The 2 Biggest Marketing Gaps You Need to Know About [Mind the Gap Series]

    The 2 Biggest Marketing Gaps You Need to Know About [Mind the Gap Series]

    Your marketing department is facing more challenges than ever before and it all boils down to two main areas: Brand Experience & Marketing Operations.

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  • On-Demand Webinar: Channeling Nirvana – Lead Nurturing Best Practices for Channel Marketing37:13

    On-Demand Webinar: Channeling Nirvana – Lead Nurturing Best Practices for Channel Marketing

    Learn more about how lead nurture programs can give your local marketing and partner campaigns the advantage. Walk away with lead nurture program ideas and best practices to add to your 2018 marketing

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  • Aprimo Evolves Marketing Productivity Solution with New Intelligent Capabilities

    Aprimo Evolves Marketing Productivity Solution with New Intelligent Capabilities

    Workflow enhancements strengthen Aprimo’s best-of-breed portfolio to help marketers simplify and automate marketing collaboration

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  • Upcoming Webinar – Mind the Gap: Making Marketing More Productive

    Upcoming Webinar – Mind the Gap: Making Marketing More Productive

    Marketing operations is a growing need for most organizations and the function’s value is increasingly recognized. Join us for a webinar on how you can make your marketing team more productive!

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  • Webinar: How to Automate Agency Operations and Grow Your Business

    Webinar: How to Automate Agency Operations and Grow Your Business

    Using digital platforms to establish a healthy, long-term client relationship is crucial for agency sustainability. Learn how to automate your agency operations!

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  • 4 Scary Problems Lurking Over Your Marketing Data

    4 Scary Problems Lurking Over Your Marketing Data

    Keep an eye out for these scary problems that could be lurking over your own marketing data.

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  • The Monday Stack: Aprimo Stakes Out its Cloud [DMN]

    The Monday Stack: Aprimo Stakes Out its Cloud [DMN]

    Recap with Aprimo and DMNews on the DMA &Then Conference and Aprimo's cloud announcement.

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  • On-Demand Webinar: Channeling Nirvana – How to Empower Your Partners to Maximize Profits34:43

    On-Demand Webinar: Channeling Nirvana – How to Empower Your Partners to Maximize Profits

    Learn more about empowering your channel partners to help maximize your profits!

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  • On-Demand Webinar: Pivotal Role of DAM in the DXP Landscape41:43

    On-Demand Webinar: Pivotal Role of DAM in the DXP Landscape

    The current and future role of DAM in the DXP (Digital Experience Platforms) landscape, focusing on how DAM enables faster go-to-market agility and why it is a critical component of DXP.

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  • On-Demand Webinar: How to Embrace the Trends Disrupting the DAM Market44:22

    On-Demand Webinar: How to Embrace the Trends Disrupting the DAM Market

    Hear Forrester analyst Nick Barber outline the top 5 disruptors in Digital Asset Management. Learn how these impact DAM users and how users can embrace them.

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  • On-Demand Webinar: What is Aprimo Marketing Productivity?29:55

    On-Demand Webinar: What is Aprimo Marketing Productivity?

    Learn more about Aprimo Marketing Productivity.

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  • Aprimo Announces 2017 APEX Award Winners at its Annual Sync Conference

    Aprimo Announces 2017 APEX Award Winners at its Annual Sync Conference

    AT&T, delaware digital, Dick’s Sporting Goods, Franklin Templeton Investments, OppenheimerFunds, Philips, and TD Ameritrade honored for driving marketing excellence

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  • Get the Aprimo Advantage2:01

    Get the Aprimo Advantage

    Marketing today needs to be more accountable, more efficient and more transparent than ever before. Get the Aprimo advantage. aprimo.com

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  • Lead Nurturing Tips for Channel & Local Marketing – Register Now

    Lead Nurturing Tips for Channel & Local Marketing – Register Now

    As marketers, it has been engrained in our minds the importance of nurturing leads along the customer journey. Learn from our upcoming webinars on how to engage your channel in better lead nurturing!

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  • Deliver Relevant Brand Experiences – DAM & Sitecore Connector

    Deliver Relevant Brand Experiences – DAM & Sitecore Connector

    Get the advantage with Aprimo Digital Asset Management and Sitecore

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  • Aprimo Advances its Distributed Marketing Platform with Robust Local Digital Advertising Engine and Lead Nurture Enhancements

    Aprimo Advances its Distributed Marketing Platform with Robust Local Digital Advertising Engine and Lead Nurture Enhancements

    New capabilities give global brands the advantage to automate local advertising and lead nurture campaigns throughout the buyer’s journey for world-class scalability and efficiency

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  • Customer Experience Is a Cross-Organizational Function [CMSWire]

    Customer Experience Is a Cross-Organizational Function [CMSWire]

    Organizations striving to deliver exceptional digital customer experiences often forget to clean up their own house first.

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  • Product Update: Lead Nurturing for Local Marketing, New Connectors, and more Aprimo Campaign Features

    Product Update: Lead Nurturing for Local Marketing, New Connectors, and more Aprimo Campaign Features

    Aprimo continues to release new features and enhancements. Check out our product updates below. If you’re a current Aprimo customer, visit Aprimo Academy for more detailed information!

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