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Marketers Can Secure A Bigger Budget By Proving ROI [Which-50]
Marketers Can Secure A Bigger Budget By Proving ROI [Which-50]

Marketers say measuring return on investment is at the top of their agenda, but almost four out of five adm...

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Aprimo Acquires ADAM Software [Financial IT]
Aprimo Acquires ADAM Software [Financial IT]

Aprimo, marketing operations pioneer and category leader, announced it has acquired ADAM Software, a leadin...

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