Aprimo Research

This Stream includes all of our Aprimo Research Flipbooks

  • Marketing Mayhem Survival Quick Guide

    Marketing Mayhem Survival Quick Guide

    During a survey conducted by Aprimo and TopRight we’ve identified five essentials that marketing leaders must proactively manage to mitigate the risks of marketing mayhem.

    View Content
  • Overcoming Mayhem: 5 Common Marketing Challenges and Their Solutions

    Overcoming Mayhem: 5 Common Marketing Challenges and Their Solutions

    As with many complex business problems, sometimes you can be surrounded by marketing mayhem and not even know it! These five signs serve as red flags that you are encountering some level of mayhem.

    View Content
  • Marketing Mayhem Survival Guide

    Marketing Mayhem Survival Guide

    During a survey conducted by Aprimo and TopRight we’ve identified five essentials that marketing leaders must proactively manage to mitigate the risks of marketing mayhem. Read our survival guide!

    View Content
  • Driving Cross-Channel Experiences with Intelligent Consumer Data

    Driving Cross-Channel Experiences with Intelligent Consumer Data

    WBR Digital, ADAM Software & ChannelAdvisor conducted a study of 136 enterprise retailers. The results help benchmark the industry’s maturity in content strategy, channel complexity & personalization.

    View Content
  • Rethinking DAM: Customer Experience Demands Intelligent, Integrated Content - Digital Clarity Group

    Rethinking DAM: Customer Experience Demands Intelligent, Integrated Content - Digital Clarity Group

    Digital asset management (DAM) has gained importance in the last few years, but consumer appetite for more consistent, cohesive, and relevant experiences is rapidly evolving & tech needs to keep up.

    View Content
  • The Path To Customer-Centric Digital Asset Management: Finding Value Beyond A Digital Repository - Forrester Research

    The Path To Customer-Centric Digital Asset Management: Finding Value Beyond A Digital Repository - Forrester Research

    In May 2015, we commissioned Forrester Consulting to evaluate how organizations manage and publish digital content, amidst increasing consumer demand for more personalized brand experiences.

    View Content
  • You’re A Content Publisher Now, So Get Your DAM House In Order - Forrester Research

    You’re A Content Publisher Now, So Get Your DAM House In Order - Forrester Research

    This report from covers best practices for vendor selection, implementation, and user adoption to help application development and delivery professionals create mature and successful DAM strategies.

    View Content
  • The Forrester Wave™: Digital Asset Management For Customer Experience, Q3 2016

    The Forrester Wave™: Digital Asset Management For Customer Experience, Q3 2016

    This report from Forrester Research shows how each Digital Asset Management (DAM) provider measures up and helps application development and delivery (AD&D) professionals make the right choice.

    View Content
  • 2017 Forrester DAM Vendor Landscape

    2017 Forrester DAM Vendor Landscape

    This report from Forrester Research categorizes DAM vendors, details the market dynamics that AD&D pros should be aware of, and provides recommendations on how to strategize around DAM purchases.

    View Content
  • Forbes Insights Research Report on the Future of Marketing

    Forbes Insights Research Report on the Future of Marketing

    This combined Forbes and Aprimo study honed in on the current —and future—state of marketing, as well as the agility required to keep pace with the demands of today's consumer.

    View Content
  • loading
    Loading More...