Philips is a globally recognized brand that serves the healthcare, lighting, and consumer lifestyle markets. To implement its digital transformation program, Philips activated Aprimo’s digital asset management (DAM) solution. Find out how Philips updated its approach to managing content with Aprimo in order to adapt to ever-changing customer touch points and personally engage with its customer base.
Driving Cross-Channel Experiences with Intelligent Consumer Data
WBR Digital, ADAM Software & ChannelAdvisor conducted a study of 136 enterprise retailers. The results help...
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