Success Stories

Focus on the Family Success Story

Aprimo Success Stories

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Focus on the Family is a faith-based nonprofit dedicated to helping families thrive. It began as a radio broadcast in 1977 and has grown into a global, multi-branded, multimedia organization with omni-channel marketing needs. As a donor-funded organization, Focus on the Family is committed to being the best steward of donor funds – a goal requiring marketing operations that yield high volume output with e•cient, repeatable, and trackable results. A smarter approach to marketing Focus on the Family Success Story

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