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Marketing Mayhem Survival Guide

August 1, 2017

During a survey conducted by Aprimo and TopRight we’ve identified five essentials that marketing leaders must proactively manage to mitigate the risks of marketing mayhem: plan, spend, create, distribute, perform. Read our survival guide for tips on how you can avoid the risks in your marketing department!

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Overcoming Mayhem: 5 Common Marketing Challenges and Their Solutions
Overcoming Mayhem: 5 Common Marketing Challenges and Their Solutions

As with many complex business problems, sometimes you can be surrounded by marketing mayhem and not even kn...

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Do you know the true cost of your campaign management software (even if it is “Free”)?
Do you know the true cost of your campaign management software (even if it is “Free”)?

Determining the ongoing costs of any software application can be a challenge. This holds true for your orga...

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