Press & Media

  • Aprimo Distributed Marketing Recognized as a “Leader” by Independent Research Firm

    Aprimo Distributed Marketing Recognized as a “Leader” by Independent Research Firm

    Marketing operations and channel marketing technology acknowledged as top ranked company with highest scores in Current Offering and Strategy categories

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  • Aprimo Introduces New Capabilities for Content Marketers, Creatives and Agency Partners

    Aprimo Introduces New Capabilities for Content Marketers, Creatives and Agency Partners

    New Idea Lab solution helps marketers move more quickly from ideation to distribution of higher quality content.

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  • Aprimo Reports Significant Growth in 2017, Doubles New Customer Base

    Aprimo Reports Significant Growth in 2017, Doubles New Customer Base

    The company's best-in-class offerings answered marketers' biggest 2017 challenges

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  • The Two Biggest Gaps Every Marketer Must Address in 2018 [MarTech Advisor]

    The Two Biggest Gaps Every Marketer Must Address in 2018 [MarTech Advisor]

    Today’s marketers and marketing departments are faced with more challenges than ever before, especially when it comes to brand experience and marketing operations.

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  • NRF 2018: Where Microsoft partners bring intelligent retail [Microsoft]

    NRF 2018: Where Microsoft partners bring intelligent retail [Microsoft]

    Microsoft is teaming up with their top partners at the upcoming National Retail Federation's annual trade show in New York City!

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  • Aprimo to Exhibit Alongside Microsoft at NRF 2018 Retail’s Big Show

    Aprimo to Exhibit Alongside Microsoft at NRF 2018 Retail’s Big Show

    Aprimo has announced its presence at NRF 2018 Retail’s Big Show in New York City from January 14-16 with Microsoft

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  • Anurag Harsh Joins IPsoft; Aprimo Adds Mark Fera; Matt Knust Joins Aki Technologies [Adotas]

    Anurag Harsh Joins IPsoft; Aprimo Adds Mark Fera; Matt Knust Joins Aki Technologies [Adotas]

    “Aprimo’s leading position as a global pioneer in cloud based, digital marketing operations is a testament to our client’s success,” said Mark Fera, Aprimo Senior Vice President of Industry Solutions.

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  • Decoding “Retail Transformation” at NRF 2018 [Microsoft]

    Decoding “Retail Transformation” at NRF 2018 [Microsoft]

    A look into Aprimo's upcoming attendance at NRF with Microsoft!

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  • Aprimo Evolves Marketing Productivity Solution with New Intelligent Capabilities

    Aprimo Evolves Marketing Productivity Solution with New Intelligent Capabilities

    Workflow enhancements strengthen Aprimo’s best-of-breed portfolio to help marketers simplify and automate marketing collaboration

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  • Aprimo Among Vendors Included in Marketing Resource Management (MRM) Landscape by Independent Research Firm

    Aprimo Among Vendors Included in Marketing Resource Management (MRM) Landscape by Independent Research Firm

    Strong capabilities across all 8 categories and noted for “enterprise breadth and depth of its scalable and modular MRM offering"

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  • The Monday Stack: Aprimo Stakes Out its Cloud [DMN]

    The Monday Stack: Aprimo Stakes Out its Cloud [DMN]

    Recap with Aprimo and DMNews on the DMA &Then Conference and Aprimo's cloud announcement.

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  • Aprimo Announces 2017 APEX Award Winners at its Annual Sync Conference

    Aprimo Announces 2017 APEX Award Winners at its Annual Sync Conference

    AT&T, delaware digital, Dick’s Sporting Goods, Franklin Templeton Investments, OppenheimerFunds, Philips, and TD Ameritrade honored for driving marketing excellence

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  • Aprimo Advances its Distributed Marketing Platform with Robust Local Digital Advertising Engine and Lead Nurture Enhancements

    Aprimo Advances its Distributed Marketing Platform with Robust Local Digital Advertising Engine and Lead Nurture Enhancements

    New capabilities give global brands the advantage to automate local advertising and lead nurture campaigns throughout the buyer’s journey for world-class scalability and efficiency

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  • Customer Experience Is a Cross-Organizational Function [CMSWire]

    Customer Experience Is a Cross-Organizational Function [CMSWire]

    Organizations striving to deliver exceptional digital customer experiences often forget to clean up their own house first.

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  • Aprimo Announces Further Innovation in AI and Ecosystem Integrations for Digital Asset Management Platform

    Aprimo Announces Further Innovation in AI and Ecosystem Integrations for Digital Asset Management Platform

    Category-leading DAM solution offers enhanced AI-powered auto-tagging, providing marketers instant value and full support in the cloud

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  • Aprimo’s Director of Financial Services Solutions Discusses How to Balance Agile and Compliant Marketing

    Aprimo’s Director of Financial Services Solutions Discusses How to Balance Agile and Compliant Marketing

    Jonathan Fiur, Director of Financial Services Solutions at Aprimo, explored how marketers in the financial services segment can discover the optimal balance between agility and compliance.

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  • Aprimo: Marketing Operations Technology and Digital Asset Management [MarTech.Zone]

    Aprimo: Marketing Operations Technology and Digital Asset Management [MarTech.Zone]

    Kevin Souers, CPO of Aprimo, sits down with Douglas Karr of MarTech.Zone to discuss the world of marketing operations and digital asset management.

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  • Aprimo Puts ADAM DAM Acquisition in the Cloud [CMS Wire]

    Aprimo Puts ADAM DAM Acquisition in the Cloud [CMS Wire]

    Aprimo has rolled out a new Software-as-a-Service application that has reimagined ADAM for the Aprimo platform as well as added new scale, heft and functions to the product line up.

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  • Aprimo and ADAM: Digital Asset Management for the Customer Journey [MarTech]

    Aprimo and ADAM: Digital Asset Management for the Customer Journey [MarTech]

    Aprimo, marketing operations platform, announced the addition of ADAM Digital Asset Management software to its cloud-based offerings.

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  • Aprimo Launches SaaS Version of Category-Leading Digital Asset Management Solution [MarTechSeries]

    Aprimo Launches SaaS Version of Category-Leading Digital Asset Management Solution [MarTechSeries]

    Aprimo, the global provider of marketing operations technology and digital asset management solutions, announced the full SaaS (Software as a Service) offering of its category-leading DAM.

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