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  • Aprimo ERP Connector data sheet

    Aprimo ERP Connector data sheet

    This data sheet discusses how Aprimo Plan & Spend connects to common Enterprise Resource Planning solutions.

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  • ABM Lead Acceleration Through Channel Marketing Webinar - B2C22:44

    ABM Lead Acceleration Through Channel Marketing Webinar - B2C

    Join us to discover how you can use both strategy and technology to quickly create engaging ABM channel marketing campaigns that allow customers to advance through the buyer’s journey more quickly. In

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  • Research Wave Marketing Resource Management, 2018 [Forrester]

    Research Wave Marketing Resource Management, 2018 [Forrester]

    Check out how Aprimo did in the latest Forrester Research Wave!

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  • Research Wave Digital Asset Management for Customer Experience, 2018 [Forrester]

    Research Wave Digital Asset Management for Customer Experience, 2018 [Forrester]

    The Digital Asset Management market is growing because more Application Development and Delivery professionals see content organization and delivery as a way to address their top challenges.

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  • 7 Experts on Using the Content Lifecycle to Maximize Content ROI

    7 Experts on Using the Content Lifecycle to Maximize Content ROI

    n this ebook, 7 content experts weigh in on strategies and solutions for optimizing each stage of the content lifecycle.

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  • Aprimo Discusses Content Strategies at ContentTech7:00

    Aprimo Discusses Content Strategies at ContentTech

    Aprimo talks with Noz Urbina about content trends and how brands can move toward using units of content to formulate more impactful content.

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  • Aprimo DAM + Sitecore Experience Cloud

    Aprimo DAM + Sitecore Experience Cloud

    The integration of Aprimo Digital Asset Management and Sitecore Experience Cloud accelerate a brand's ability to reach, engage, and convert customers with real-time individualized digital experiences.

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  • inRiver and Aprimo Partner to Bridge the Product Data to Consumer Content Gap

    inRiver and Aprimo Partner to Bridge the Product Data to Consumer Content Gap

    Seamless Integration Across Platforms Helps Global Teams Build Consistent, Automated Customer Experiences from Creative Ideation to Campaign Optimization

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  • Aprimo & FADEL: Best Practices for Protecting Your Brand in Global, Omnichannel Experiences43:35

    Aprimo & FADEL: Best Practices for Protecting Your Brand in Global, Omnichannel Experiences

    how should you publish content so that you know which brand assets are approved for use? What is the best practice for managing how long you can use an asset for, on which channels? Learn more!

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  • Aprimo Idea Lab Data Sheet

    Aprimo Idea Lab Data Sheet

    Idea Lab is a creative workspace for creatives, agencies, and marketers to quickly create and collaborate on new ideas.

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  • Aprimo Releases Expanded Integration with Rights Cloud™ by FADEL®

    Aprimo Releases Expanded Integration with Rights Cloud™ by FADEL®

    Integrated solution offers marketers at-a-glance visibility to how and where assets can be used for sophisticated digital rights management

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  • Aprimo Digital Asset Management + Rights Cloud by FADEL2:23

    Aprimo Digital Asset Management + Rights Cloud by FADEL

    Our FADEL Rights Cloud Connector ensures that customers are able to deliver personalized and engaging customer experiences that meet corporate standards for content compliance. Marketers at global bra

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  • Aprimo Digital Asset Management + Rights Cloud by FADEL

    Aprimo Digital Asset Management + Rights Cloud by FADEL

    The FADEL Rights Cloud Connector ensures that customers are able to deliver personalized and engaging customer experiences that meet corporate standards for content compliance.

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  • Aprimo Creative Cloud Connector Data Sheet

    Aprimo Creative Cloud Connector Data Sheet

    The Aprimo Creative Cloud Connector allows creative teams and marketers to work more efficiently together by providing a seamless connection between Aprimo DAM and Adobe Creative Cloud.

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  • Aprimo Plan & Spend Product Brochure

    Aprimo Plan & Spend Product Brochure

    Aprimo Plan & Spend provides an intelligent financial management tool to maximize every investment and enhance customer experiences.

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  • What’s the Biggest Threat to Your Brand? You May be Surprised.

    What’s the Biggest Threat to Your Brand? You May be Surprised.

    Is your most direct competitor also the biggest threat to your brand? In this digital age, the organizations you’re competing against for market share aren’t necessarily your biggest rivals....

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  • Work is a 4-Letter Word—W#*K!—Productivity is where it’s at

    Work is a 4-Letter Word—W#*K!—Productivity is where it’s at

    When you wake up on a Monday, how do you feel when you say “I’m going to work?” Does it make you happy or motivated? Or do you immediately feel … The post Work is a 4-Letter...

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  • Introducing Aprimo Voice15:09

    Introducing Aprimo Voice

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  • The Challenge of Marketing Through Distributed Partners

    The Challenge of Marketing Through Distributed Partners

    Historically, companies have viewed their distribution channels as sales channels, existing to fulfill demand and provide customer service. In recent years, savvy organizations have realized that...

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  • Not All Workflows Are Created Equal

    Not All Workflows Are Created Equal

    Many of us who have worked in marketing technology or marketing operations understand the benefits that automated workflows can bring to our marketing efforts. Terms like effectiveness,...

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  • Get the Aprimo Advantage – Aprimo Overview

    Get the Aprimo Advantage – Aprimo Overview

    Optimize Content, Operations, and Performance with Aprimo!

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  • Metadata & Taxonomy Are the Menus for Your DAM Restaurant

    Metadata & Taxonomy Are the Menus for Your DAM Restaurant

    I discussed in my last blog about how Digital Asset Management offers organizations a single source of truth for all their customer experience assets, from images, photos, and videos, to … The...

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  • Do You Need DAM? Five Questions to Determine Your DAM Needs

    Do You Need DAM? Five Questions to Determine Your DAM Needs

    Digital Asset Management (DAM) is increasingly becoming an essential part of the technology ecosystem for many leading enterprise organizations. But what exactly is DAM? On the surface, the...

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  • Aprimo and Episerver form Strategic Partnership to Create Industry’s first “Ideation to Experience” Solution

    Aprimo and Episerver form Strategic Partnership to Create Industry’s first “Ideation to Experience” Solution

    Integrated solution offers marketing, customer experiences, and eCommerce teams an automated, closed loop process to efficiently ideate, create, enrich, and deliver content into market

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