Aprimo Content Hub

On-Demand Webinar: Marketing with Confidence in a Regulated Industry

Get the full story of how Standard Life confidently executes its marketing plans while mitigating financial risk, successfully managing their reputation, and staying productive through company change.

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Register for the Sync! 2020 Virtual Experience

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1:26

Agile Marketing with Aprimo

Your customers demand near real-time experiences across all channels. How will you meet those demands? Agile Marketing with Aprimo. Accelerate your marketing with customizable Agile solutions that w

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State of Agile Marketing in 2020

A comprehensive survey tracking where Agile is heading—and insight into how Agile will win the battle against marketing inertia.

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Aprimo Named a Leader in Marketing Resource Management by Independent Research Firm

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Aprimo Named a Leader in DAM for Customer Experience by Independent Research Firm

Aprimo, a leading provider of technology solutions for content, operations, and performance, today announced is has been recognized as a 'Leader'

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AT&T’s cycle time projections went from 2 weeks to 2 hours with Aprimo

Read Their Story

DAM Buyer's Guide

Looking at purchasing Digital Asset Management? Check out our DAM Buyer's Guide to help you weigh whether the solutions you're assessing have the functionalities you need.

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MRM Buyer's Guide

Looking at purchasing Marketing Resource Management? Check out our MRM Buyer's Guide to help you weigh whether the solutions you're assessing have the functionalities you need.

Learn More

MightyGuides: 11 Experts on Using the Content Lifecycle EMEA Edition

How to Focus Only on the Things That Matter and Stop Wasting Time. In this guidebook, 11 experts from around the world share how they maximize content ROI by using the Content Lifecycle.

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Aprimo AI Data Sheet

Aprimo AI helps complete a task and automatically optimizes resources on behalf of a user based on a specific use case.

Learn More

Get the Aprimo Advantage

Optimize Content, Operations, and Performance with Aprimo!

Learn More

Aprimo Promotes Ed Breault to Chief Marketing Officer

As CMO, Breault will execute on the industry’s most advanced marketing strategies, to increase performance & growth as well as help Aprimo’s customers evolve in their own digital marketing initiatives

Learn More

Top Marketing Challenges and How to Solve Them

With the emergence of new digital technologies, marketers like yourself manage an average of 23 different channels. Learn how you can solve your marketing gaps.

Learn More

53:33

On-Demand Webinar: How a Change Agent Transformed Digital Asset Management within CVS Health

Laura Patterson, 3X Digital Asset Management architect, describes her 8-year transformation at CVS Health. Patterson broke through many barriers and became a change agent to help CVS Health evolve.

Watch Now

MightyGuides: 7 Experts on Using the Content Lifecycle to Maximize Content ROI

In this guidebook, 7 content experts weigh in on strategies and solutions for optimizing each stage of the content lifecycle.

Learn More

3:59

Yorkshire Success Story: Building Society Utilizes Aprimo as Part of its Digital Transformation

Watch this video to learn how Aprimo's integrated platform solutions helped YBS to automate and optimize its marketing processes and become more efficient across its enterprise.

Watch Now

3:01

Telarus Customer Success Story

Check out this video to learn how Telarus, a technology services distributor, uses Aprimo to help expedite the creation, distribution, and performance of various partner-branded content to help better

Watch Now

Reverse Engineering the Customer Experience - 2020

Digital has transformed the experience battlefront. This guidebook discusses how your enterprise can reverse engineer the customer experience to win customers in this new era.

Learn More

1:38

Robert Rose talks to Aprimo about: Marketing Challenges

Robert Rose sits down with Aprimo to discuss the biggest marketing challenges faced today that prevent having a customer-centric marketing model.

Watch Now

0:00

On-Demand Webinar: Content & the Customer Experience: Best Practices for B2B Marketers

Content and the customer experience are inherently connected. Yet many organizations still struggle with content strategy, skills, process, and technology challenges that handicap business goals.

Watch Now

Research Wave Through-Channel Marketing Automation, 2018 [Forrester]

According to The Forrester Wave™: Through-Channel Marketing Automation, Q2 2018 by Forrester Research, the through-channel marketing automation market is growing.

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Featured Content

On-Demand Webinar: Marketing with Confidence in a Regulated Industry

Get the full story of how Standard Life confidently executes its marketing plans while mitigating financial risk, successfully managing their reputation, and staying productive through company change.

Agile Marketing with Aprimo

Your customers demand near real-time experiences across all channels. How will you meet those demands? Agile Marketing with Aprimo. Accelerate your marketing with customizable Agile solutions that w

State of Agile Marketing in 2020

A comprehensive survey tracking where Agile is heading—and insight into how Agile will win the battle against marketing inertia.

Aprimo Named a Leader in Marketing Resource Management by Independent Research Firm

Aprimo Named a Leader in Marketing Resource Management by Independent Research Firm

Aprimo Named a Leader in DAM for Customer Experience by Independent Research Firm

Aprimo, a leading provider of technology solutions for content, operations, and performance, today announced is has been recognized as a 'Leader'

DAM Buyer's Guide

Looking at purchasing Digital Asset Management? Check out our DAM Buyer's Guide to help you weigh whether the solutions you're assessing have the functionalities you need.

MRM Buyer's Guide

Looking at purchasing Marketing Resource Management? Check out our MRM Buyer's Guide to help you weigh whether the solutions you're assessing have the functionalities you need.

MightyGuides: 11 Experts on Using the Content Lifecycle EMEA Edition

How to Focus Only on the Things That Matter and Stop Wasting Time. In this guidebook, 11 experts from around the world share how they maximize content ROI by using the Content Lifecycle.

Aprimo AI Data Sheet

Aprimo AI helps complete a task and automatically optimizes resources on behalf of a user based on a specific use case.

Get the Aprimo Advantage

Optimize Content, Operations, and Performance with Aprimo!

Aprimo Promotes Ed Breault to Chief Marketing Officer

As CMO, Breault will execute on the industry’s most advanced marketing strategies, to increase performance & growth as well as help Aprimo’s customers evolve in their own digital marketing initiatives

Top Marketing Challenges and How to Solve Them

With the emergence of new digital technologies, marketers like yourself manage an average of 23 different channels. Learn how you can solve your marketing gaps.

On-Demand Webinar: How a Change Agent Transformed Digital Asset Management within CVS Health

Laura Patterson, 3X Digital Asset Management architect, describes her 8-year transformation at CVS Health. Patterson broke through many barriers and became a change agent to help CVS Health evolve.

MightyGuides: 7 Experts on Using the Content Lifecycle to Maximize Content ROI

In this guidebook, 7 content experts weigh in on strategies and solutions for optimizing each stage of the content lifecycle.

Yorkshire Success Story: Building Society Utilizes Aprimo as Part of its Digital Transformation

Watch this video to learn how Aprimo's integrated platform solutions helped YBS to automate and optimize its marketing processes and become more efficient across its enterprise.

Telarus Customer Success Story

Check out this video to learn how Telarus, a technology services distributor, uses Aprimo to help expedite the creation, distribution, and performance of various partner-branded content to help better

Reverse Engineering the Customer Experience - 2020

Digital has transformed the experience battlefront. This guidebook discusses how your enterprise can reverse engineer the customer experience to win customers in this new era.

Robert Rose talks to Aprimo about: Marketing Challenges

Robert Rose sits down with Aprimo to discuss the biggest marketing challenges faced today that prevent having a customer-centric marketing model.

On-Demand Webinar: Content & the Customer Experience: Best Practices for B2B Marketers

Content and the customer experience are inherently connected. Yet many organizations still struggle with content strategy, skills, process, ​and technology challenges that handicap business goals.

Research Wave Through-Channel Marketing Automation, 2018 [Forrester]

According to The Forrester Wave™: Through-Channel Marketing Automation, Q2 2018 by Forrester Research, the through-channel marketing automation market is growing.

Content and the customer experience are inherently connected. Yet many organizations still struggle with content strategy, skills, process, and technology challenges that handicap business goals.