Articles

  • Splunk - Best Practices for Traffic Management in Aprimo [SYNC! 2020]

    Splunk - Best Practices for Traffic Management in Aprimo [SYNC! 2020]

    In this on-demand session, Splunk will take you through their best practices for traffic management, focusing on how they design and use workflows in Aprimo.

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  • Discover the best DAM software for your team

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  • Become a Reporting Hero: Top 5 Trends in Aprimo Advanced Reporting [SYNC! 2020]

    Become a Reporting Hero: Top 5 Trends in Aprimo Advanced Reporting [SYNC! 2020]

    Aprimo BI reporting partner, Solutions Plus, shares 5 impactful trends they employ when helping their customers with Aprimo advanced reporting and dashboards.

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  • Celebrating 15 Years of Continuous Improvement: Our Story at Citizens Bank [SYNC! 2020]

    Celebrating 15 Years of Continuous Improvement: Our Story at Citizens Bank [SYNC! 2020]

    This session, led by Kathy Greene, will describe the Citizens Bank processes and how they use Aprimo to keep their operational data clean enough to make audits and regulatory checks simple.

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  • From Service Shop to Strategic Division: Marketing’s use of Aprimo to Drive Marketing Forward [SYNC! 2020]

    From Service Shop to Strategic Division: Marketing’s use of Aprimo to Drive Marketing Forward [SYNC! 2020]

    Monash University is an Australian university with an enviable national and international reputation for research and teaching excellence. Learn how they utilize Aprimo for their marketing operations.

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  • Pacific Life’s Analog to Digital Breakthrough: An Evolution from Chaos to High Efficiency [SYNC! 2020]

    Pacific Life’s Analog to Digital Breakthrough: An Evolution from Chaos to High Efficiency [SYNC! 2020]

    Check out Pacific Life's 2 part webcast which includes... Part 1: Creative Teams in Aprimo & Part 2: The Broader Experience of Aprimo.

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  • Cigna's Evolution Toward Measurable Success [SYNC! 2020]

    Cigna's Evolution Toward Measurable Success [SYNC! 2020]

    Watch Aprimo CMO and Director of Marketing Operations at Cigna, for a fireside chat regarding Cigna's journey from a pilot implementation to broad adoption and measurable operational success.

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  • Agile 101: Tackling Uncertainty with Agility [SYNC! 2020]

    Agile 101: Tackling Uncertainty with Agility [SYNC! 2020]

    Check AgileSherpas' Andrea Fryrear's full on-demand webinar on how to turn change into a competitive advantage.

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  • Aprimo and Salesforce: Scaling Personalization with AI [SYNC! 2020]

    Aprimo and Salesforce: Scaling Personalization with AI [SYNC! 2020]

    Aprimo AI and Salesforce Einstein to streamline, automate, and enrich the steps required for brands to deliver the right content, with the right tone, to the right customer, at the right time.

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  • Scale Content, Reduce Content Expenses with Experience Building Blocks: How to do it in Aprimo [SYNC! 2020]

    Scale Content, Reduce Content Expenses with Experience Building Blocks: How to do it in Aprimo [SYNC! 2020]

    This session focuses on demoing features and uses cases currently available in Aprimo Productivity Management and Digital Asset Management to make the promise of content reuse a reality at your brand

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  • DAM for Life Sciences: Shared Endeavors Need Sound Data Models [SYNC! 2020]

    DAM for Life Sciences: Shared Endeavors Need Sound Data Models [SYNC! 2020]

    It is for organizations to be able to communicate and collaborate effectively, in crisis chaos ensues, none more so than during a worldwide pandemic, the collaboration between the life sciences is cri

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  • Red Hat: DAM & Work Management on One Platform [SYNC! 2020]

    Red Hat: DAM & Work Management on One Platform [SYNC! 2020]

    In this session you'll learn how Red Hat uses Aprimo PM to make their teams more effective, and how they eliminated spreadsheet chaos with Aprimo DAM.

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  • Content Ops: The Next Generation of Experience Marketing [SYNC 2020]

    Content Ops: The Next Generation of Experience Marketing [SYNC 2020]

    Check out TCA's Robert Rose's on-demand Sync! session on why Content Operations will be the most important part of your customer experience strategy

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  • So Much Content, So Many Users, So Many Rights [SYNC! 2020]

    So Much Content, So Many Users, So Many Rights [SYNC! 2020]

    SOS Children’s Villages International is active in 136 countries and needs to be brand-aligned, GDPR compliant and have use rights. With Aprimo, they can do this in one database.

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  • "A Day in the Life" From Ideation to Distribution with Aprimo [SYNC! 2020]

    "A Day in the Life" From Ideation to Distribution with Aprimo [SYNC! 2020]

    View this session on-demand, here, to learn what a day in the life is like for an Aprimo user! Learn best practices in using our software, how to effectively manage your content lifecycle, and more.

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  • Content Reuse and Omnichannel Personalization: Why Your Initiatives Fail [SYNC! 2020]

    Content Reuse and Omnichannel Personalization: Why Your Initiatives Fail [SYNC! 2020]

    Content expert Noz Urbina looks at some of the issues that teams and projects face in the transition from hand-crafted, single-channel content deliverables to creating reusable, omnichannel assets.

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  • Future Forward Content: The Data Foundation for Managing and Powering Content for Success in a Connected World [SYNC! 2020]

    Future Forward Content: The Data Foundation for Managing and Powering Content for Success in a Connected World [SYNC! 2020]

    Content drives Brand. Content strategy takes work to be successful, and it is worth every penny, every minute, and every whiteboard session of strategy.

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  • DAM Maturity Modeling: An Outcome-Driven Approach [SYNC! 2020]

    DAM Maturity Modeling: An Outcome-Driven Approach [SYNC! 2020]

    In the world of DAM there are a number of well-known maturity models, which typically feature a diagnostic and assessment-driven approach. Now is time to switch to an outcome-oriented methodology

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  • The Right Stuff – Gold Standard Aprimo Practices [SYNC! 2020]

    The Right Stuff – Gold Standard Aprimo Practices [SYNC! 2020]

    During the full on-demand session, EMM Consultancy discloses their success formula, how they drive innovation at successful brands and provide a sneak peek into the gold standard Aprimo practices.

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  • Bringing DAM up from the Basement: Integrations in the Real World [SYNC! 2020]

    Bringing DAM up from the Basement: Integrations in the Real World [SYNC! 2020]

    DAM systems end up on digital islands, or in the “basement” of your company’s tech stack. We paired up with Stanley Black and Decker's, Peter Scoins, to show how you can bring your DAM back up.

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  • Chasing the E-commerce Unicorn – How DAM is Central to Omni-channel Experience at Stanley Black & Decker [SYNC! 2020]

    Chasing the E-commerce Unicorn – How DAM is Central to Omni-channel Experience at Stanley Black & Decker [SYNC! 2020]

    Learn how Stanley Black & Decker has been making an intentional effort to improve its eCommerce capability using Aprimo DAM as a single source of truth for content by watching their session on-demand

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