As a marketing operations manager, you are always looking for solutions that can increase productivity and improve speed to market for content across all channels. Learn how Aprimo’s solutions can help meet these challenges and bridge the gap.
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Read NowWork is a 4-Letter Word—W#*K!—Productivity is where it’s at
When you wake up on a Monday, how do you feel when you say “I’m going to work?” Does it make you happy or motivated? Or do you immediately feel … The post Work is a 4-Letter...
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The Future of Marketing Operations [Channel Pro Report]
This report examines the latest trends in digital marketing, the challenges and opportunities that marketers face, and how emerging technologies are shaping the future of the industry.
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Get the Forrester Wave Report: Marketing Resource Management!
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Read NowAprimo Marketing Resource Management Product Tour
Click on the buttons above to see how it's CMO uses Aprimo to ideate, plan, budget, create, distribute, and analyze marketing activities then push content to field offices for localization.
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Watch Your Step Bridge the Gap to Boost Marketing Value and ROI
Learn how to transform your marketing operations to deliver engaging brand experiences!
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Read NowNot All Workflows Are Created Equal
Many of us who have worked in marketing technology or marketing operations understand the benefits that automated workflows can bring to our marketing efforts. Terms like effectiveness,...
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Read NowYBS Group Success Story
Learn how Aprimo helped YBS Group get the advantage!
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2:58Watch VideoAprimo Digital Asset Management
Aprimo Digital Asset Management is the answer to a complex problem in a changing environment.
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Read How Customers Achieved Success Utilizing Aprimo's Technology!
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Get the Aprimo Advantage
Optimize Content, Operations, and Performance with Aprimo!
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2:15Watch VideoAprimo Productivity Management
Aprimo Productivity Management provides an intelligent, cloud-based solution to help marketers simplify and automate marketing collaboration.
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2:20Watch VideoAprimo Idea Lab
We are excited to announce Idea Lab! Helping marketers get from ideation to distribution of higher quality content faster. Get the Aprimo Advantage.
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2:00Watch VideoGet the Aprimo Advantage
Marketing today needs to be more accountable, more efficient and more transparent than ever before. Get the Aprimo advantage. aprimo.com
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Read NowOptimize AI for Planning and Budgeting to Maximize Marketing ROI
This blog describes ways organizations can optimize Artificial Intelligence (AI) in their planning and budgeting processes to maximize their return on marketing investment.
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59:47Watch VideoOn-Demand Webinar: Making Marketing More Productive
Marketing operations is a growing need for most organizations and the function’s value is increasingly recognized. Watch for more information on how you can make your marketing team more productive!
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Read NowHow Having the Right Organizational Structure Affects CX
This blog describes how reverse engineering your organizational structure to be more customer centric helps improve customer experiences.
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Read NowOn-Demand Webinar: How to Automate Agency Operations and Grow Your Business
Using digital platforms to establish a healthy, long-term client relationship is crucial for agency sustainability. Learn how to automate your agency operations!
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Read NowHow Aprimo Uses its Tech Stack to Enhance Marketing Operations
This blog describes how Aprimo developed our own tech stack and how we use it to enhance our marketing operations.
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Read NowBringing Together the 4 Cornerstones of Marketing to Close the Gaps
To close the marketing gaps, you need control over the four cornerstones required for a stable and strong marketing department -- budgets, people, data, and content.
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Read NowThree Keys to Optimizing Your Marketing Technology Stack
This blog explains three ways organizations can optimize their marketing technology stack--the collection of software a company uses to execute or support marketing activities and programs.
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Read Now5 Things You Gain by Closing the Marketing Operations Gap
Learn more about the 5 things your marketing department will gain when you close your marketing operations gap with technology.
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Read NowBetter, Faster, Smarter: Using Marketing Operations to Power Past Friction
But how do you make a business case for marketing operations? And how do you optimize the software to ensure you squeeze every available benefit out of it?
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