White Papers & Research Upload
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Demystifying Agile Marketing
Agile methodologies with a flexible core of technology enables teams to work across functions and respond to rapidly changing situations in every marketing channel.
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Content Usage in an Omni-Channel Marketing World [FADEL]
To optimise content usage in an omni-channel marketing world, organisations must prioritise brand consistency and create a customer-centric approach through the introduction of an outside-in view.
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Watch Your Step Bridge the Gap to Boost Marketing Value and ROI
Learn how to transform your marketing operations to deliver engaging brand experiences!
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The Future of Marketing Operations [Channel Pro Report]
This report examines the latest trends in digital marketing, the challenges and opportunities that marketers face, and how emerging technologies are shaping the future of the industry.
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Maximize the Return of Your Channel Marketing Investment
Recognize the four signs that your channel is under-performing and turn the situation around by engaging and empowering your channel partners.
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Managing Digital Assets in an Increasingly Distributed World
Studies by management consultants suggest that the typical worker spends 20 percent of their working week laden down by inefficiency. Learn more about how you can manage in this crazy world.
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The Future of Marketing Report with Forbes
Brand awareness is more complex than it was a decade ago. It’s no longer just a by-product of the core business. Read more about what we've discovered now!
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Marketing Mayhem Survival Guide
During a survey conducted by Aprimo and TopRight we’ve identified five essentials that marketing leaders must proactively manage to mitigate the risks of marketing mayhem.
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Overcoming Mayhem: 5 Common Marketing Challenges and Their Solutions
As with many complex business problems, sometimes you can be surrounded by marketing mayhem and not even know it! These five signs serve as red flags that you are encountering some level of mayhem.
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Marketing Mayhem Survival Guide
During a survey conducted by Aprimo and TopRight we’ve identified five essentials that marketing leaders must proactively manage to mitigate the risks of marketing mayhem. Read our survival guide!
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Driving Cross-Channel Experiences with Intelligent Consumer Data
WBR Digital, ADAM Software & ChannelAdvisor conducted a study of 136 enterprise retailers. The results help benchmark the industry’s maturity in content strategy, channel complexity & personalization.
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