Channel Focus North America
May 2-4, 2017
Hotel del Coronado
1500 Orange Ave, San Diego, CA 92118
Channel Focus North America combines a unique blend of radical new thinking and practical topics that ensure delegates walk away with real strategies and tactics to successfully open new channels and redefine existing channel sales and marketing methods.
What will you get at Channel Focus?
- Invaluable insights into the very latest thinking on today’s rapidly changing channel
- Industry updates
- Strategic channel marketing presentations
- Best practice presentations
- Tactical presentations
- Industry-leading thinkers and speakers
- Networking opportunities
- Contacts & community
Connect with Aprimo:
"Content is king... but only if it aligns with your customers journey!"
Presented by: Mark Schlief
Wednesday, May 3 at 10:40-11:25am
The "Content is King" presentation will examine the how shifts in the digital-age customer journey are increasing the pressure on high-tech channel marketers to drive revenue growth through partner engagement - all while maximizing their return on marketing investment (ROMI). Today, industry leaders must be adept at developing and nurturing customer relationships virtually, through the use of digital content and marketing outreach. But as the title implies, while content is critical to this evolving ecosystem, it only works if it aligns to the new digital-age customer journey. In this presentation, Mark Schlief will discuss the tools and best practices to help channel marketers execute effective marketing programs through the channel.
Join the Aprimo team during our workshop sessions to discuss ideas and best practices that will enable you to come back and start making meaningful enhancements in your own strategies and programs.
Stop by the Aprimo table to meet the team, learn more about Aprimo Distributed Marketing, hear about our exciting transition from Revenew Through-Channel Marketing Automation and enter for a chance to win an Amazon Echo!
Set up a meeting