As a content marketing manager, it’s vital for you to think about content as an entire lifecycle, from ideation & planning to distribution & analysis. Learn how Aprimo’s Experience Command Center can help you manage content in every phase.
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Read NowMightyGuides: 7 Experts on Using the Content Lifecycle to Maximize Content ROI
In this guidebook, 7 content experts weigh in on strategies and solutions for optimizing each stage of the content lifecycle.
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Read Now4 Ways to Turn Content Marketing into a Profit Center
This blog describes four ways organizations can turn content marketing into a profit center.
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Read NowReverse Engineering the Customer Experience - 2019
Digital has transformed the experience battlefront. This guidebook discusses how your enterprise can reverse engineer the customer experience to win customers in this new era.
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Read NowThe Top 3 Reasons Creatives Need a DAM
Stop spending time finding the assets you need or wondering if the licensed image you want is still legal to use, or even worse, re-doing something you’ve already done because you can’t find it.
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2:58Watch VideoAprimo Digital Asset Management
Aprimo Digital Asset Management is the answer to a complex problem in a changing environment.
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0:00Watch VideoOn-Demand Webinar: Content & the Customer Experience: Best Practices for B2B Marketers
Content and the customer experience are inherently connected. Yet many organizations still struggle with content strategy, skills, process, and technology challenges that handicap business goals.
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1:00:05Watch VideoOn-Demand Webinar: Be More Than a Content Vending Machine
Businesses must be more than a content vending machine to deliver rich customer experiences. Join us as Robert Rose and Ed Breault discuss ways to leverage content to improve CX.
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Read NowResearch Wave Digital Asset Management for Customer Experience, 2018 [Forrester]
The Digital Asset Management market is growing because more Application Development and Delivery professionals see content organization and delivery as a way to address their top challenges.
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Optimize Content, Operations, and Performance with Aprimo!
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2:23Watch VideoAprimo Digital Asset Management + Rights Cloud by FADEL
Our FADEL Rights Cloud Connector ensures that customers are able to deliver personalized and engaging customer experiences that meet corporate standards for content compliance. Marketers at global bra
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Read NowDon't Talk At Customers: Share Authentic & Relevant Stories
Customers today are inundated with advertisements-it's gotten to the point where many are immune to most types of advertising. How can you break through?
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Read NowThe Technology You Need to Manage Your Content Lifecycle
This blog describes the type of technology solutions marketers need to manage their entire content lifecycle.
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1:03Watch VideoAprimo Creative Cloud Connector
The Aprimo Creative Cloud Connector – Providing a seamless connection between your Aprimo Digital Asset Management and your favorite Adobe products.
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2:15Watch VideoAprimo Productivity Management
Aprimo Productivity Management provides an intelligent, cloud-based solution to help marketers simplify and automate marketing collaboration.
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Read NowAttention Content Marketers & Creatives… You’ll Want to Read This
For those creative minds, and any marketers involved in the content and campaign production processes – all of our day-to-day lives just got easier.
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Read NowTransform Non-Working Marketing Spend into Working Media and Content
Marketing expenses fall into two categories – working and non-working marketing spend. Learn how you can transform more of your budget into working spend!
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Read NowWhy Focusing on Customers Creates Positive Experiences
This blog describes why marketing activities should no longer solely focus on products or services, but instead focus on customer needs and desires.
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Get Your Creative Groove Back Guidebook
When teams spend weeks in the abyss of revisions or re-do’s, it’s frustrating and emotionally draining. How can you rise out of this abyss and focus on creating amazing content? Find out in our ebook.
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Read NowManage All Content in One Place with Article Editor
This blog describes why it's important for organizations to edit their text-based content in the same place as all their other rich media, and how Aprimo's new Article Editor functionality can help.
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Read NowWhy Technology is Essential in the Quest for OmniChannel Marketing
Organizations need technology, including digital asset management and campaign management systems to help deliver great omnichannel marketing campaigns and experiences.
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