Aprimo for The Content Marketing Manager

As a content marketing manager, it’s vital for you to think about content as an entire lifecycle, from ideation & planning to distribution & analysis. Learn how Aprimo’s Experience Command Center can help you manage content in every phase.

MightyGuides: 7 Experts on Using the Content Lifecycle to Maximize Content ROI

In this guidebook, 7 content experts weigh in on strategies and solutions for optimizing each stage of the content lifecycle.

Learn More
4 Ways to Turn Content Marketing into a Profit Center

This blog describes four ways organizations can turn content marketing into a profit center.

Learn More
Determine Your Content Lifecycle Maturity
Take the Quiz!
Reverse Engineering the Customer Experience - 2019

Digital has transformed the experience battlefront. This guidebook discusses how your enterprise can reverse engineer the customer experience to win customers in this new era.

Learn More
The Top 3 Reasons Creatives Need a DAM

Stop spending time finding the assets you need or wondering if the licensed image you want is still legal to use, or even worse, re-doing something you’ve already done because you can’t find it.

Learn More
2:58

Aprimo Digital Asset Management

Aprimo Digital Asset Management is the answer to a complex problem in a changing environment.

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On-Demand Webinar: Content & the Customer Experience: Best Practices for B2B Marketers

Content and the customer experience are inherently connected. Yet many organizations still struggle with content strategy, skills, process, and technology challenges that handicap business goals.

Watch Now
1:00:05

On-Demand Webinar: Be More Than a Content Vending Machine

Businesses must be more than a content vending machine to deliver rich customer experiences. Join us as Robert Rose and Ed Breault discuss ways to leverage content to improve CX.

Watch Now
Research Wave Digital Asset Management for Customer Experience, 2018 [Forrester]

The Digital Asset Management market is growing because more Application Development and Delivery professionals see content organization and delivery as a way to address their top challenges.

Learn More
Get the Aprimo Advantage

Optimize Content, Operations, and Performance with Aprimo!

Learn More
Read How Customers Achieved Success Utilizing Aprimo's Technology
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2:23

Aprimo Digital Asset Management + Rights Cloud by FADEL

Our FADEL Rights Cloud Connector ensures that customers are able to deliver personalized and engaging customer experiences that meet corporate standards for content compliance. Marketers at global bra

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Don't Talk At Customers: Share Authentic & Relevant Stories

Customers today are inundated with advertisements-it's gotten to the point where many are immune to most types of advertising. How can you break through?

Learn More
The Technology You Need to Manage Your Content Lifecycle

This blog describes the type of technology solutions marketers need to manage their entire content lifecycle.

Learn More
1:03

Aprimo Creative Cloud Connector

The Aprimo Creative Cloud Connector – Providing a seamless connection between your Aprimo Digital Asset Management and your favorite Adobe products.

Watch Now
2:15

Aprimo Productivity Management

Aprimo Productivity Management provides an intelligent, cloud-based solution to help marketers simplify and automate marketing collaboration.

Watch Now
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Attention Content Marketers & Creatives… You’ll Want to Read This

For those creative minds, and any marketers involved in the content and campaign production processes – all of our day-to-day lives just got easier.

Learn More
Transform Non-Working Marketing Spend into Working Media and Content

Marketing expenses fall into two categories – working and non-working marketing spend. Learn how you can transform more of your budget into working spend!

Learn More
Why Focusing on Customers Creates Positive Experiences

This blog describes why marketing activities should no longer solely focus on products or services, but instead focus on customer needs and desires.

Learn More
Get Your Creative Groove Back Guidebook

When teams spend weeks in the abyss of revisions or re-do’s, it’s frustrating and emotionally draining. How can you rise out of this abyss and focus on creating amazing content? Find out in our ebook.

Learn More
Manage All Content in One Place with Article Editor

This blog describes why it's important for organizations to edit their text-based content in the same place as all their other rich media, and how Aprimo's new Article Editor functionality can help.

Learn More
Why Technology is Essential in the Quest for OmniChannel Marketing

Organizations need technology, including digital asset management and campaign management systems to help deliver great omnichannel marketing campaigns and experiences.

Learn More
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Aprimo for The Content Marketing Manager

MightyGuides: 7 Experts on Using the Content Lifecycle to Maximize Content ROI

In this guidebook, 7 content experts weigh in on strategies and solutions for optimizing each stage of the content lifecycle.

4 Ways to Turn Content Marketing into a Profit Center

This blog describes four ways organizations can turn content marketing into a profit center.

Reverse Engineering the Customer Experience - 2019

Digital has transformed the experience battlefront. This guidebook discusses how your enterprise can reverse engineer the customer experience to win customers in this new era.

The Top 3 Reasons Creatives Need a DAM

Stop spending time finding the assets you need or wondering if the licensed image you want is still legal to use, or even worse, re-doing something you’ve already done because you can’t find it.

Aprimo Digital Asset Management

Aprimo Digital Asset Management is the answer to a complex problem in a changing environment.

On-Demand Webinar: Content & the Customer Experience: Best Practices for B2B Marketers

Content and the customer experience are inherently connected. Yet many organizations still struggle with content strategy, skills, process, ​and technology challenges that handicap business goals.

On-Demand Webinar: Be More Than a Content Vending Machine

Businesses must be more than a content vending machine to deliver rich customer experiences. Join us as Robert Rose and Ed Breault discuss ways to leverage content to improve CX.

Research Wave Digital Asset Management for Customer Experience, 2018 [Forrester]

The Digital Asset Management market is growing because more Application Development and Delivery professionals see content organization and delivery as a way to address their top challenges.

Get the Aprimo Advantage

Optimize Content, Operations, and Performance with Aprimo!

Aprimo Digital Asset Management + Rights Cloud by FADEL

Our FADEL Rights Cloud Connector ensures that customers are able to deliver personalized and engaging customer experiences that meet corporate standards for content compliance. Marketers at global bra

Don't Talk At Customers: Share Authentic & Relevant Stories

Customers today are inundated with advertisements-it's gotten to the point where many are immune to most types of advertising. How can you break through?

The Technology You Need to Manage Your Content Lifecycle

This blog describes the type of technology solutions marketers need to manage their entire content lifecycle.

Aprimo Creative Cloud Connector

The Aprimo Creative Cloud Connector – Providing a seamless connection between your Aprimo Digital Asset Management and your favorite Adobe products.

Aprimo Productivity Management

Aprimo Productivity Management provides an intelligent, cloud-based solution to help marketers simplify and automate marketing collaboration.

Attention Content Marketers & Creatives… You’ll Want to Read This

For those creative minds, and any marketers involved in the content and campaign production processes – all of our day-to-day lives just got easier.

Transform Non-Working Marketing Spend into Working Media and Content

Marketing expenses fall into two categories – working and non-working marketing spend. Learn how you can transform more of your budget into working spend!

Why Focusing on Customers Creates Positive Experiences

This blog describes why marketing activities should no longer solely focus on products or services, but instead focus on customer needs and desires.

Get Your Creative Groove Back Guidebook

When teams spend weeks in the abyss of revisions or re-do’s, it’s frustrating and emotionally draining. How can you rise out of this abyss and focus on creating amazing content? Find out in our ebook.

Manage All Content in One Place with Article Editor

This blog describes why it's important for organizations to edit their text-based content in the same place as all their other rich media, and how Aprimo's new Article Editor functionality can help.

Why Technology is Essential in the Quest for OmniChannel Marketing

Organizations need technology, including digital asset management and campaign management systems to help deliver great omnichannel marketing campaigns and experiences.

Content and the customer experience are inherently connected. Yet many organizations still struggle with content strategy, skills, process, and technology challenges that handicap business goals.