Join us for a discussion with Laura Patterson, 3X Digital Asset Management architect, as she describes how she broke through barriers and became a change agent to help CVS Health evolve from using manual, disparate asset management processes to embracing a sophisticated, automated Azure cloud-based solution that enables increased creativity, streamlined visibility across its partner ecosystem, and integration with marketing operations. Learn how Laura persisted and gained leadership support throughout the 8-year transformation, which empowered the organization to be strategic and innovative with customizations—without needing to engage IT—so it could truly enhance its DAM experience.
Other content in this Stream
1:30Aprimo DAM - Manage content from ideation to delivery
Get to know Aprimo digital asset management, the market leading, cloud-based digital asset software. Aprimo DAM helps you easily create, manage, and distribute your entire library of digital content.
DAM Buyer's Guide
Looking at purchasing Digital Asset Management? Check out our DAM Buyer's Guide to help you weigh whether the solutions you're assessing have the functionalities you need.
2:58Aprimo Digital Asset Management
Aprimo Digital Asset Management is the answer to a complex problem in a changing environment.
MightyGuides: 7 Experts on Using the Content Lifecycle to Maximize Content ROI
In this guidebook, 7 content experts weigh in on strategies and solutions for optimizing each stage of the content lifecycle.
Reverse Engineering the Customer Experience - 2019
Digital has transformed the experience battlefront. This guidebook discusses how your enterprise can reverse engineer the customer experience to win customers in this new era.
Digital Asset Management (DAM) is increasingly becoming an essential part of the technology ecosystem for many leading enterprise organizations. But what exactly is DAM?
Studies by management consultants suggest that the typical worker spends 20 percent of their working week laden down by inefficiency. Learn more about how you can manage in this crazy world.
Aprimo Digital Asset Management Product Brochure
Due to the proliferation of digital channels, customers have higher expectations from brands than ever before. Aprimo Digital Asset Management can help!
2:23Aprimo Digital Asset Management + Rights Cloud by FADEL
Our FADEL Rights Cloud Connector ensures that customers are able to deliver personalized and engaging customer experiences that meet corporate standards for content compliance. Marketers at global bra
Aprimo Digital Asset Management Product Data Sheet
Aprimo Digital Asset Management offers a single repository for brand assets to help manage any source or format of content involved in creating exceptional customer experiences.
2:01Aprimo Digital Asset Management
Check out this video to learn how Aprimo Digital Asset Management enables organizations to centralize their brand content so marketers, customer experience teams, and eCommerce groups can easily colla
Stop spending time finding the assets you need or wondering if the licensed image you want is still legal to use, or even worse, re-doing something you’ve already done because you can’t find it.
Aprimo Article Editor Data Sheet
Aprimo Article Editor, part of Aprimo’s leading digital asset management solution, supports the ability to natively create and manage text articles.
Meyer Corporation Success Story
With more than 400 global users in 10 countries, Meyer Corporation’s previous asset-management processes were labor- intensive and manual. Aprimo Digital Asset Management was there to help.
41:43On-Demand Webinar: Pivotal Role of DAM in the DXP Landscape
The current and future role of DAM in the DXP (Digital Experience Platforms) landscape, focusing on how DAM enables faster go-to-market agility and why it is a critical component of DXP.
44:22On-Demand Webinar: How to Embrace the Trends Disrupting the DAM Market
Hear Forrester analyst Nick Barber outline the top 5 disruptors in Digital Asset Management. Learn how these impact DAM users and how users can embrace them.
Why DAM Interoperability is Essential
The ability to easily integrate a DAM solution with other technologies has become critical because of the changing role that DAM plays in the larger ecosystem of marketing and customer experience.
An Updated Discussion of DAM Scalability
Does your DAM solution offer your organization sufficient flexibility to handle current and unpredictable future needs? Learn more about the importance and requirements for scalability in this blog.
Streamline Your Global Content Marketing Strategy with Aprimo
