With more than 400 global users in 10 countries, Meyer Corporation’s previous asset-management processes were labor- intensive and manual. Because FTP was used to share digital assets internally or with global partners, the company depended on email and outdated spreadsheets to track marketing assets. Aprimo Digital Asset Management was there to help.
Aprimo Article Editor, part of Aprimo’s leading digital asset management solution, supports the ability to ...
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Content and data are the top challenges that marketers, merchants, and commerce professionals face today.
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Businesses create so much content. One Aprimo retail customer has created over 10 million pieces of digital content alone.
Looking toward 2020, I’m excited to see the industry continue to focus on customer experience, which has been increasingly led by marketing departments!
When you read about the artificial intelligence (AI) capabilities today’s DAM vendors offer, you’ll be faced with a myriad of choices.
When selecting a Digital Asset Management system (DAM), today’s marketing leaders are looking for Artificial Intelligence (AI)-enabled features.
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Looking at purchasing Digital Asset Management? Check out our DAM Buyer's Guide to help you weigh whether the solutions you're assessing have the functionalities you need.
Aprimo Digital Asset Management is the answer to a complex problem in a changing environment.
Laura Patterson, 3X Digital Asset Management architect, describes her 8-year transformation at CVS Health. Patterson broke through many barriers and became a change agent to help CVS Health evolve.
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Digital has transformed the experience battlefront. This guidebook discusses how your enterprise can reverse engineer the customer experience to win customers in this new era.