Content, resources and solutions to give you the advantage.

  • On-Demand Webinar: Marketing with Confidence in a Regulated Industry

    On-Demand Webinar: Marketing with Confidence in a Regulated Industry

    Get the full story of how Standard Life confidently executes its marketing plans while mitigating financial risk, successfully managing their reputation, and staying productive through company change.

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  • AT&T’s cycle time projections went from 2 weeks to 2 hours with Aprimo

    Read Their Story
  • Agile Marketing with Aprimo1:26

    Agile Marketing with Aprimo

    Your customers demand near real-time experiences across all channels. How will you meet those demands? Agile Marketing with Aprimo. Accelerate your marketing with customizable Agile solutions that w

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  • State of Agile Marketing in 2020

    State of Agile Marketing in 2020

    A comprehensive survey tracking where Agile is heading—and insight into how Agile will win the battle against marketing inertia.

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  • Aprimo Named a Leader in Marketing Resource Management by Independent Research Firm

    Aprimo Named a Leader in Marketing Resource Management by Independent Research Firm

    Aprimo Named a Leader in Marketing Resource Management by Independent Research Firm

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  • Aprimo Named a Leader in DAM for Customer Experience by Independent Research Firm

    Aprimo Named a Leader in DAM for Customer Experience by Independent Research Firm

    Aprimo, a leading provider of technology solutions for content, operations, and performance, today announced is has been recognized as a 'Leader'

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  • DAM Buyer's Guide

    DAM Buyer's Guide

    Looking at purchasing Digital Asset Management? Check out our DAM Buyer's Guide to help you weigh whether the solutions you're assessing have the functionalities you need.

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  • MRM Buyer's Guide

    MRM Buyer's Guide

    Looking at purchasing Marketing Resource Management? Check out our MRM Buyer's Guide to help you weigh whether the solutions you're assessing have the functionalities you need.

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  • MightyGuides: 11 Experts on Using the Content Lifecycle EMEA Edition

    MightyGuides: 11 Experts on Using the Content Lifecycle EMEA Edition

    How to Focus Only on the Things That Matter and Stop Wasting Time. In this guidebook, 11 experts from around the world share how they maximize content ROI by using the Content Lifecycle.

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  • Aprimo AI Data Sheet

    Aprimo AI Data Sheet

    Aprimo AI helps complete a task and automatically optimizes resources on behalf of a user based on a specific use case.

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  • Get the Aprimo Advantage

    Get the Aprimo Advantage

    Optimize Content, Operations, and Performance with Aprimo!

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  • Aprimo Promotes Ed Breault to Chief Marketing Officer

    Aprimo Promotes Ed Breault to Chief Marketing Officer

    As CMO, Breault will execute on the industry’s most advanced marketing strategies, to increase performance & growth as well as help Aprimo’s customers evolve in their own digital marketing initiatives

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  • Top Marketing Challenges and How to Solve Them

    Top Marketing Challenges and How to Solve Them

    With the emergence of new digital technologies, marketers like yourself manage an average of 23 different channels. Learn how you can solve your marketing gaps.

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  • On-Demand Webinar: How a Change Agent Transformed Digital Asset Management within CVS Health53:33

    On-Demand Webinar: How a Change Agent Transformed Digital Asset Management within CVS Health

    Laura Patterson, 3X Digital Asset Management architect, describes her 8-year transformation at CVS Health. Patterson broke through many barriers and became a change agent to help CVS Health evolve.

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  • MightyGuides: 7 Experts on Using the Content Lifecycle to Maximize Content ROI

    MightyGuides: 7 Experts on Using the Content Lifecycle to Maximize Content ROI

    In this guidebook, 7 content experts weigh in on strategies and solutions for optimizing each stage of the content lifecycle.

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  • Yorkshire Success Story: Building Society Utilizes Aprimo as Part of its Digital Transformation3:59

    Yorkshire Success Story: Building Society Utilizes Aprimo as Part of its Digital Transformation

    Watch this video to learn how Aprimo's integrated platform solutions helped YBS to automate and optimize its marketing processes and become more efficient across its enterprise.

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  • Telarus Customer Success Story3:01

    Telarus Customer Success Story

    Check out this video to learn how Telarus, a technology services distributor, uses Aprimo to help expedite the creation, distribution, and performance of various partner-branded content to help better

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  • Reverse Engineering the Customer Experience - 2020

    Reverse Engineering the Customer Experience - 2020

    Digital has transformed the experience battlefront. This guidebook discusses how your enterprise can reverse engineer the customer experience to win customers in this new era.

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  • Robert Rose talks to Aprimo about: Marketing Challenges1:38

    Robert Rose talks to Aprimo about: Marketing Challenges

    Robert Rose sits down with Aprimo to discuss the biggest marketing challenges faced today that prevent having a customer-centric marketing model.

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  • On-Demand Webinar: Content & the Customer Experience: Best Practices for B2B Marketers0:00

    On-Demand Webinar: Content & the Customer Experience: Best Practices for B2B Marketers

    Content and the customer experience are inherently connected. Yet many organizations still struggle with content strategy, skills, process, ​and technology challenges that handicap business goals.

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  • Research Wave Through-Channel Marketing Automation, 2018 [Forrester]

    Research Wave Through-Channel Marketing Automation, 2018 [Forrester]

    According to The Forrester Wave™: Through-Channel Marketing Automation, Q2 2018 by Forrester Research, the through-channel marketing automation market is growing.

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