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October 17, 2017

Marketing today needs to be more accountable, more efficient and more transparent than ever before. Get the Aprimo advantage. aprimo.com

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Optimize AI for Planning and Budgeting to Maximize Marketing ROI
Optimize AI for Planning and Budgeting to Maximize Marketing ROI

This blog describes ways organizations can optimize Artificial Intelligence (AI) in their planning and budg...

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How to Link Performance to Your Marketing Spend
How to Link Performance to Your Marketing Spend

This blog describes four strategies for how you can more accurately link performance to your marketing spend.