Fill out the form below to view the webinar.

First Name

Last Name

Phone Number

Job Title

Company

Country

Opt-in to Future Emails

Thank you!

Error - something went wrong!

Mind the Gap 2: Organizational Disruption: the Key to Optimizing Operational Efficiencies Webinar

January 25, 2018

While marketing operations capabilities are a requirement for today’s b-to-b marketing organizations, they can choose from a variety of approaches to execute those capabilities.

The key to success is matching an organization’s situation and requirements to the right execution model. In this webinar Jeff Clark (Research Director at SiriusDecisions) and Ed Breault (VP Marketing at Aprimo) will define the organizational choices for executing marketing operations responsibilities and the advantages and risks associated with each choice, addressing the topics such as organizational model and responsibilities and technology platform.

Visit aprimo.com for more information

Previous Content

Aprimo Idea Lab Data Sheet

Quickly move from ideation to planning, creation, and distribution of marketing campaigns and experiences w...

Product Update: Latest Enhancements in Marketing Productivity, DAM, and Distributed Marketing

It’s that time again! Here is a list of our latest features and enhancements from the past few months.

Fill out the form below to view the research.

First Name

Last Name

Phone Number

Job Title

Company

Country

Opt-in to Future Emails

Thank you!

Access Research

Error - something went wrong!

Return to Home

Content, resources and tools to give you the advantage

Mind the Gap 2: Organizational Disruption: the Key to Optimizing Operational Efficiencies Webinar

Previous Content

Next Article

Mind the Gap 2: Organizational Disruption: the Key to Optimizing Operational Efficiencies Webinar

Previous Content

Next Article

Other content in this Stream

Aprimo Plan & Spend helps organizations better manage and optimize marketing and customer experience financial investments.

Organizations are now challenged with delivering consistent customer experiences across all teams and channels and can use Aprimo Productivity Management to help.

If engineering the customer experience involves making it, reverse engineering would be to step back and figure out how it’s actually made.

The Digital Asset Management market is growing because more Application Development and Delivery professionals see content organization and delivery as a way to address their top challenges.

Modern marketing now requires Agility as part of a digital transformation to deliver consistent, speedy, effective customer experiences to keep up with increasing consumer demands.

With the emergence of new digital technologies, marketers like yourself manage an average of 23 different channels. Learn how you can solve your marketing gaps.

Marketing operations and channel marketing technology acknowledged as top ranked company with highest scores in Current Offering and Strategy categories

We are excited to announce Idea Lab! Helping marketers get from ideation to distribution of higher quality content faster. Get the Aprimo Advantage.

All members of the marketing team can use Idea Lab as a visual canvas to capture and share ideas. Learn more about how we were able to use Idea Lab to organize our product launch!

For those creative minds, and any marketers involved in the content and campaign production processes – all of our day-to-day lives just got easier.

Aprimo is introducing Idea Lab and more in the latest product update!

New Idea Lab solution helps marketers move more quickly from ideation to distribution of higher quality content.

Content marketing will be critical to bringing these dynamic, personalized conversations to life. Learn how you can streamline your global content marketing strategy with Aprimo.

Studies by management consultants suggest that the typical worker spends 20 percent of their working week laden down by inefficiency. Learn more about how you can manage in this crazy world.

Content is king in the digital age, yet with never-ending promotions and sales, how do you break through the noise and reach your consumer faster and more efficiently?

Quickly move from ideation to planning, creation, and distribution of marketing campaigns and experiences with Aprimo Idea Lab.

It’s that time again! Here is a list of our latest features and enhancements from the past few months.

The world of marketing is changing and evolving. Read more about Marketing Operations in the age of disruption and register for our upcoming webinar with SiriusDecisions!

Check out the new marketing resource management vendor landscape from Forrester and see how Aprimo is recognized as a comprehensive end-to-end MRM solution.

You know better than most how quickly things change in the retail industry. It’s constantly evolving, which means you are under non-stop pressure to keep up with consumer needs. Aprimo can help.