Today’s marketers are inundated with data. Winners are pulling ahead of the pack by their ability to quickly distill vast amounts of information and use key customer signals to inform their campaigns. Aprimo, a global leader in marketing operations, today announced the launch of its next-generation campaign management solution, Aprimo Campaign. The solution lets mid to large-sized organizations, marketing service providers, and agencies connect to and manage their customer and prospect databases using the cloud, and extract key customer insights to perform smarter marketing.
Most Recent Flipbooks
inRiver and Aprimo Partner to Bridge the Product Data to Consumer Content Gap
Seamless Integration Across Platforms Helps Global Teams Build Consistent, Automated Customer Experiences from Creative Ideation to Campaign Optimization
Aprimo Releases Expanded Integration with Rights Cloud™ by FADEL®
Integrated solution offers marketers at-a-glance visibility to how and where assets can be used for sophisticated digital rights management
Aprimo and Episerver form Strategic Partnership to Create Industry’s first “Ideation to Experience” Solution
Integrated solution offers marketing, customer experiences, and eCommerce teams an automated, closed loop process to efficiently ideate, create, enrich, and deliver content into market
KPMG Forms Strategic Alliance with Aprimo
New partnership will help organizations achieve marketing transformation by centralizing and standardizing marketing spend, processes, and content management.
Aprimo Unveils Platform to Help Marketers Improve Productivity and ROI
New functionalities help enterprises measure, understand, and optimize customer experience operations
Aprimo Promotes Todd Rathje to Chief Customer Officer
New position allows for the marketing operations leader to better focus on global customer base.
Aprimo Achieves a Microsoft Gold Application Development Competency
Aprimo earns distinction through demonstrated technology success and customer commitment.
Independent Research Firm Recognizes Aprimo as a “Leader” in Marketing Resource Management (MRM)
Aprimo delivers comprehensive, yet modular MRM solution, according to the report, and achieves highest score possible in 25 criteria.
Aprimo Announces 2018 APEX Award Winners at its Annual Sync Conference
Leading brands including CenturyLink, The Home Depot, Accenture, Sage and Delaware Digital, among others, honored for accelerating digital transformation at recent Aprimo Sync in London and Chicago
Independent Research Firm Identifies Aprimo as a “Leader” in Digital Asset Management
Aprimo stands out with a strong, scalable platform, according to reference customers, and has achieved the highest score possible in 19 criteria.
Aprimo Distributed Marketing Recognized as a “Leader” by Independent Research Firm
Marketing operations and channel marketing technology acknowledged as top ranked company with highest scores in Current Offering and Strategy categories
Aprimo Introduces New Capabilities for Content Marketers, Creatives and Agency Partners
New Idea Lab solution helps marketers move more quickly from ideation to distribution of higher quality content.
Aprimo Reports Significant Growth in 2017, Doubles New Customer Base
The company's best-in-class offerings answered marketers' biggest 2017 challenges
Aprimo to Exhibit Alongside Microsoft at NRF 2018 Retail’s Big Show
Aprimo has announced its presence at NRF 2018 Retail’s Big Show in New York City from January 14-16 with Microsoft
Aprimo Evolves Marketing Productivity Solution with New Intelligent Capabilities
Workflow enhancements strengthen Aprimo’s best-of-breed portfolio to help marketers simplify and automate marketing collaboration
Aprimo Among Vendors Included in Marketing Resource Management (MRM) Landscape by Independent Research Firm
Strong capabilities across all 8 categories and noted for “enterprise breadth and depth of its scalable and modular MRM offering"
Aprimo Announces 2017 APEX Award Winners at its Annual Sync Conference
AT&T, delaware digital, Dick’s Sporting Goods, Franklin Templeton Investments, OppenheimerFunds, Philips, and TD Ameritrade honored for driving marketing excellence
Aprimo Advances its Distributed Marketing Platform with Robust Local Digital Advertising Engine and Lead Nurture Enhancements
New capabilities give global brands the advantage to automate local advertising and lead nurture campaigns throughout the buyer’s journey for world-class scalability and efficiency
Aprimo Announces Further Innovation in AI and Ecosystem Integrations for Digital Asset Management Platform
