Reverse Engineering the Customer Experience
If your organization’s way of delivering CX is ad hoc and doesn’t scale, you must step back and figure out how CX is actually made. Discover what your enterprise can do and how Aprimo can help.
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Read NowReverse Engineering the Customer Experience - 2019
Digital has transformed the experience battlefront. This guidebook discusses how your enterprise can reverse engineer the customer experience to win customers in this new era.
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Read NowManaging the Content Tsunami is Critical to CX
This blog discusses how large brands are struggling to manage the vast amounts of content they own, and how they can use technology, such as digital asset management solutions, to manage it.
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Read Now
Aprimo Productivity Management Product Data Sheet
Improve Efficiency with Intelligent Work Management
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Read How Customers Achieved Success Utilizing Aprimo's Technology
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Read NowBest Practices for Reverse Engineering the CX
Looking at something from a different angle can give you an entirely different perspective. The same goes for the customer experience.
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Read NowAT&T Success Story
Learn how Aprimo was able to help them achieve success by manage their marketing budgets and processes!
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Read NowA Digital Transformation for Your Customer Experience
The term “Digital Transformation” reached buzzword status a few years ago. According to this definition from CIO, Digital Transformation is a radical rethinking of how an organization uses..
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Read NowThe Importance of Integration in Customer Experiences
This blog discusses the role that MarTech integration plays in delivering consistent, engaging customer experiences, and ways organizations can facilitate that integration.
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45:27Watch VideoOn-Demand Webinar: Optimizing AI for Marketing: What’s the Future and What’s Just Hype?
Artificial Intelligence and machine learning have the potential to transform marketing by automating rote processes, simplifying digital asset management, and ultimately supporting more impactful CX.
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Read NowWhy Focusing on Customers Creates Positive Experiences
This blog describes why marketing activities should no longer solely focus on products or services, but instead focus on customer needs and desires.
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Read NowHow Having the Right Organizational Structure Affects CX
This blog describes how reverse engineering your organizational structure to be more customer centric helps improve customer experiences.
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