Join us for a discussion with Laura Patterson, 3X Digital Asset Management architect, as she describes how she broke through barriers and became a change agent to help CVS Health evolve from using manual, disparate asset management processes to embracing a sophisticated, automated Azure cloud-based solution that enables increased creativity, streamlined visibility across its partner ecosystem, and integration with marketing operations. Learn how Laura persisted and gained leadership support throughout the 8-year transformation, which empowered the organization to be strategic and innovative with customizations—without needing to engage IT—so it could truly enhance its DAM experience.
As DAM platforms expand their native workflow capabilities, and Marketing Resource Management platforms get...
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Personalizing content at scale requires a solution that brings together content, operations, and planning to power digital customer experiences.
Learn how you can increase productivity and efficiencies while optimizing collaboration amongst teams with our Adobe connector for Adobe Experience Manager (AEM).
In this on-demand session, Splunk will take you through their best practices for traffic management, focusing on how they design and use workflows in Aprimo.
Aprimo BI reporting partner, Solutions Plus, shares 5 impactful trends they employ when helping their customers with Aprimo advanced reporting and dashboards.
This session, led by Kathy Greene, will describe the Citizens Bank processes and how they use Aprimo to keep their operational data clean enough to make audits and regulatory checks simple.
Monash University is an Australian university with an enviable national and international reputation for research and teaching excellence. Learn how they utilize Aprimo for their marketing operations.
Check out Pacific Life's 2 part webcast which includes... Part 1: Creative Teams in Aprimo & Part 2: The Broader Experience of Aprimo.
Watch Aprimo CMO and Director of Marketing Operations at Cigna, for a fireside chat regarding Cigna's journey from a pilot implementation to broad adoption and measurable operational success.
Check AgileSherpas' Andrea Fryrear's full on-demand webinar on how to turn change into a competitive advantage.
This session focuses on demoing features and uses cases currently available in Aprimo Productivity Management and Digital Asset Management to make the promise of content reuse a reality at your brand
It is for organizations to be able to communicate and collaborate effectively, in crisis chaos ensues, none more so than during a worldwide pandemic, the collaboration between the life sciences is cri
SOS Children’s Villages International is active in 136 countries and needs to be brand-aligned, GDPR compliant and have use rights. With Aprimo, they can do this in one database.
View this session on-demand, here, to learn what a day in the life is like for an Aprimo user! Learn best practices in using our software, how to effectively manage your content lifecycle, and more.
Content expert Noz Urbina looks at some of the issues that teams and projects face in the transition from hand-crafted, single-channel content deliverables to creating reusable, omnichannel assets.
Content drives Brand. Content strategy takes work to be successful, and it is worth every penny, every minute, and every whiteboard session of strategy.
In the world of DAM there are a number of well-known maturity models, which typically feature a diagnostic and assessment-driven approach. Now is time to switch to an outcome-oriented methodology
During the full on-demand session, EMM Consultancy discloses their success formula, how they drive innovation at successful brands and provide a sneak peek into the gold standard Aprimo practices.
DAM systems end up on digital islands, or in the “basement” of your company’s tech stack. We paired up with Stanley Black and Decker's, Peter Scoins, to show how you can bring your DAM back up.
Learn how Stanley Black & Decker has been making an intentional effort to improve its eCommerce capability using Aprimo DAM as a single source of truth for content by watching their session on-demand
Check out TCA's Robert Rose's on-demand Sync! session on why Content Operations will be the most important part of your customer experience strategy