On-Demand Webinar: ABM Lead Acceleration Through Channel Marketing - B2C
Join us to discover how you can use both strategy and technology to quickly create engaging ABM channel marketing campaigns that allow customers to advance through the buyer’s journey more quickly. In this webinar, we’ll discuss: - Fundamentals of ABM in the channel - Content strategy and journeys that help maximize customer engagement - How customers can self-identify as opportunities - How to shorten the sales cycle with technology features such as prescriptive programs, nurture automation, and CRM integration