Aprimo Digital Asset Management offers a single repository for brand assets to help manage any source or format of content involved in creating exceptional customer experiences.
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Content and data are the top challenges that marketers, merchants, and commerce professionals face today.

Businesses create so much content.

Looking toward 2020, I’m excited to see the industry continue to focus on customer experience, which has been increasingly led by marketing departments!

Get to know Aprimo digital asset management, the market leading, cloud-based digital asset software. Aprimo DAM helps you easily create, manage, and distribute your entire library of digital content.
Looking at purchasing Digital Asset Management? Check out our DAM Buyer's Guide to help you weigh whether the solutions you're assessing have the functionalities you need.

How is a DAM different from something like OneDrive, Box, or Dropbox?

Digital Asset Management (DAM) is increasingly becoming an essential part of the technology ecosystem for many leading enterprise organizations. But what exactly is DAM?

When you read about the artificial intelligence (AI) capabilities today’s DAM vendors offer, you’ll be faced with a myriad of choices.

We want to dive a little deeper into what insights a DAM solution can help you uncover and how those insights can help you maximize your marketing efforts and increase the ROI of your content.

Without a true understanding of how your promotional material is being used around the world, and you aren’t managing or planning the distribution of that material, is your company actually compliant?

Find out why Aprimo DAM received the highest scores possible in the search, content collaboration support, and product vision criteria

When selecting a Digital Asset Management system (DAM), today’s marketing leaders are looking for Artificial Intelligence (AI)-enabled features.

Businesses create so much content. One Aprimo retail customer has created over 10 million pieces of digital content alone.

Are you reaping all the benefits you can from your DAM solution?
Due to the proliferation of digital channels, customers have higher expectations from brands than ever before. Aprimo Digital Asset Management can help!
Aprimo, a leading provider of technology solutions for content, operations, and performance, today announced is has been recognized as a 'Leader'

Transform ideas into experiences with the the Aprimo DAM + Episerver connector. Aprimo + Epi empower you to: Optimize content creation Create more engaging customer experiences Spend less time on man

Stop spending time finding the assets you need or wondering if the licensed image you want is still legal to use, or even worse, re-doing something you’ve already done because you can’t find it.

The key to be a content hub, rather than a parking lot of content, is the use of metadata and taxonomy. What are these functionalities and why are they essential to keeping your DAM business in order?
Digital has transformed the experience battlefront. This guidebook discusses how your enterprise can reverse engineer the customer experience to win customers in this new era.