Marketing operations is a growing need for most organizations and the function’s value is increasingly recognized. Watch for more information on how you can make your marketing team more productive!
Created and Presented by Aprimo & SiriusDecisions
Most Recent Videos
3:00KPMG Forms Strategic Alliance with Aprimo
This new partnership will help organizations achieve marketing transformation by centralizing and standardizing marketing spend, processes, and content management.
2:15Aprimo Productivity Management
Aprimo Productivity Management provides an intelligent, cloud-based solution to help marketers simplify and automate marketing collaboration.
3:16Aprimo Distributed Marketing Overview
Learn the basics of Aprimo Distributed Marketing
2:50Aprimo's Day of Giving 2018
See all the ways Aprimo gave back this week to help the homeless and hungry around the world.
2:51CMW 2018: Tim Walters on establishing trust throughout the customer lifecycle journey
2:14CMW 2018: Current Challenges of Content Marketing with Joe Pulizzi
We caught up with Joe Pulizzi at Content Marketing World and talked about the current challenges in content marketing. Check out what he has to say!
1:22CMW 2018: Content Lifecycles and Teams with Pam Didner
Check out our interview with Pam Didner at Content Marketing World where she talks to us about defining content lifecycles and managing collaborators!
1:45Aprimo Distributed Marketing
Distributed marketing is a model adopted by organizations who have both a central (corporate) marketing function as well as local (distributed) marketing functions. Find out how Aprimo can help you!
2:20Aprimo Idea Lab
We are excited to announce Idea Lab! Helping marketers get from ideation to distribution of higher quality content faster. Get the Aprimo Advantage.
49:30On-Demand Webinar: How to Go Agile Without Going Crazy with Andrea Fryrear & Carolyn Ghaie
Learn about how a well-structured marketing organization enables agile marketing and how to get started in our latest webinar.
45:51Why Agile Marketing Doesn't Mean Chaos – Aprimo Advantage Series
Learn why agile marketing doesn't mean chaos and how it can help you bridge the gap!
0:48Aprimo Digital Asset Management Desktop Connector
See our Digital Asset Management Desktop Connector in action!
1:03Aprimo Creative Cloud Connector
The Aprimo Creative Cloud Connector – Providing a seamless connection between your Aprimo Digital Asset Management and your favorite Adobe products.
38:12Mind the Gap 3: Digital Transformation: Assembling your Martech Stack Webinar
In this third webinar in the Aprimo 'Mind The Gap' Series, Scott Brinker (Chiefmartec) and Kevin Souers (Chief Product Officer, Aprimo) will discuss the status and trends in Marketing Technology.
53:37Mind the Gap 2: Organizational Disruption: the Key to Optimizing Operational Efficiencies Webinar
While marketing operations capabilities are a requirement for today’s b-to-b marketing organizations, they can choose from a variety of approaches to execute those capabilities.
3:55Which-50 Interview: Avoiding the 'Customer Experience Gap' with Tarun Chawla
Aprimo director of product strategy, integrations & BI, Tarun Chawla, discusses how digital asset management helps brands avoid the 'Customer Experience Gap'.
37:13On-Demand Webinar: Channeling Nirvana – Lead Nurturing Best Practices for Channel Marketing
Learn more about how lead nurture programs can give your local marketing and partner campaigns the advantage. Walk away with lead nurture program ideas and best practices to add to your 2018 marketing
34:43On-Demand Webinar: Channeling Nirvana – How to Empower Your Partners to Maximize Profits
Learn more about empowering your channel partners to help maximize your profits!
41:43On-Demand Webinar: Pivotal Role of DAM in the DXP Landscape
